“Broadband has helped us grow better produce more efficiently than ever before,” said French. “It allows us to predict weather patterns a whole lot easier and I’m able to quickly finish my billing, invoicing and ordering so I can get back in the field and focus on what I’m supposed to be doing.”
While his father spent many evenings sorting through seed catalogues, French uses his lunch breaks to check reviews from other farmers or research treatment options so that he can make more informed decisions. He’s also looking to buy that new tractor and has set up webcams to remotely monitor kidding of his prized Boer goats.
Broadband service is an integral part of his marketing efforts as well. Most communications come through email and online order systems and today’s consumers want to know more about the farmers who are producing their food. French is sharing the story of his operation and hopes to establish an online store to continue growing the business.
“When people go to Walmart, they will see a sticker that says Sunnyside Farms,” said French. “Now, customers can also access our Facebook page to see and meet us without having to come here.”
Source : usda.gov