CALGARY — After more than a decade of partnership, AdFarm and Agriculture for Life (Ag for Life) are excited to renew their collaboration to enhance agricultural education and promote farm safety. AdFarm is proud to have been a partner to Ag for Life since the very beginning, providing pro bono marketing and communications services as part of the company’s commitment to advancing the future of agriculture.
“At AdFarm, we prioritize hiring, partnering and working with people and companies that share our vision,” says Ben Graham, AdFarm’s president. “We’re proud to give back to the agriculture community through partnering with non-profit organizations like Ag for Life.”
Over the years, AdFarm has supported Ag for Life in projects including the organization’s Harvest Gala, the “classroom on wheels” Rural Safety Unit, many publications including the Nourishing Minds series, and brand consultation.
“We are extremely grateful for our partnership with AdFarm. Working with a likeminded organization and individuals who support the growth, diversification and sustainability of Alberta's agriculture industry, all while empowering vigorous, connected and vibrant communities has allowed us to get to where we are today,” says Luree Williamson, CEO at Ag for Life.
In 2021, Ag for Life launched the Mission to Mars: Rural and Farm Safety Escape Mail, youth publications such as Sprout and The Story of Food and provided a variety of online activities, virtual field trips and cooking classes, and educational programs to children, youth and adults across the province.
Ag for Life has an experienced Board of Directors comprised of many folks spanning across the agriculture industry, including AdFarm’s Ben Graham. With a family farm that has been operating for more than a century, Graham is firmly rooted in ag and shares his wealth of knowledge with both AdFarm and Ag for Life.
AdFarm is Canada’s largest agriculture-focused marketing agency and an ideal partner for Ag for Life, a charitable organization dedicated to building a greater understanding of agriculture’s fundamental connection to life.
AdFarm and Ag for Life look forward to continuing the partnership and working together to educate consumers and bridge the gap between urban and rural communities.
Source : AdFarm