Inspired by their father, Terry and Gerald took the reins in 1999, partnering with Rick Risdale to establish Full Line Ag Sales Ltd. While honoring their Massey Ferguson roots, they expanded to include AGCO’s full lineup—Gleaner, Challenger, Rogator, Fendt, and PTx Trimble—alongside trusted brands like Morris, Versatile, Salford, Farm King, Convey-All, Mandako, SeedMaster, Honeybee, MacDon, and leading precision agriculture technologies.
By 2014, Terry and Gerald became equal partners, driving growth and strengthening Full Line Ag’s presence across Western Canada.
Excellence Recognized Across North America
From its humble beginnings, Full Line Ag Sales Ltd has grown into a multi-location dealership celebrated for excellence. The company has earned consecutive AGCO Circle of Excellence awards for top volume in North America and maintains consistent gold and silver tier ratings within AGCO’s dealer network—testament to its customer-first approach and industry-leading performance.
Beyond their dealership, Terry and Gerald have served on numerous boards and dealer panels, sharing their expertise and shaping the future of agricultural equipment sales.
Family at the Heart of the Business
Despite their professional achievements, Terry and Gerald’s greatest pride lies in their families. Terry and his wife Nancy raised three sons—Tanner, a chiropractor, and Connor and Austin, who now hold ownership roles within Full Line Ag. Gerald and his wife Janice have three daughters—Amanda, Danielle, and Arisia—with Danielle serving as administrator, controller, and assistant general manager in Swift Current.
As Full Line Ag moves forward, the next generation—Connor, Austin, and Danielle—are committed to carrying the company’s legacy into the future, guided by the same values that built it: honesty, integrity, community, and an unwavering passion for agriculture.