CubicFarms Announces $3.8M HydroGreen Sale in West Texas

Jun 14, 2022

leading local chain agricultural technology company, today announced a 10-machine Automated Vertical Pastures™ sale valued at CAD$3.8 million.

Automated Vertical Pastures™ Sale in West Texas
Owned and operated by Jim Cnossen, the Cnossen Dairy located in Hereford, West Texas, currently milks 11,000 cows over 7,500 acres of farmland. The Company's HydroGreen division will install a 10-machine Automated Vertical Pastures™ commercial scale system to grow year-round, consistent nutritious fresh forage for the Cnossen Dairy, providing a reliable source of fresh forage during the drought conditions across the western United States.

"We've endured extreme peaks and valleys of inconsistent feed during one of the driest periods on record and needed a simple to use, innovative fresh feed technology to survive these water shortages," said Jim Cnossen. "After evaluating numerous on-farm indoor growing technologies, HydroGreen emerged as the leading solution to reliably produce the high-quality feed necessary for optimal herd health and performance."

As a trusted on-farm advisor and new HydroGreen Certified Dealer Network member, Dairy Specialists, a division of Standard Nutrition Company, placed orders for 10 HydroGreen Automated Vertical Pastures™ machines for Cnossen Dairy. This is the first of a multi-phase installation, with the potential to add additional machines capable of producing up to approximately 270,000 pounds of fresh forage per day.

Based in Omaha, Nebraska, Standard Nutrition Company was started in 1886 with the introduction of livestock nutritional supplements for American family farmers. As a HydroGreen Certified Dealer operating in Kansas, Dairy Specialists will offer nutritional products and feeding strategies to help dairy producers achieve better health, faster gains, and higher milk production.

"Vertical farming is going to be important for all dairies raising their own feed, regardless of drought conditions, and the HydroGreen product benefits are unique in the industry," said Bill Dyer, Chief Executive Officer, Dairy Specialists. "Adding HydroGreen fresh forage to the ration improves feed intake with better digestibility, sugars make it more soluble, and transition cows can increase milk production. We're pleased to support innovative ag-tech like HydroGreen to meet the land and water savings needed by the farmers who put their trust in us."

Three New HydroGreen Certified Dealers
In addition to Dairy Specialists, Advanced Dairy Systems and Penner Farm Services have also joined the HydroGreen Certified Dealer Network, with another sale of one HydroGreen machine.

Advanced Dairy Systems, based in Phoenix, Arizona, brings over 24 years of experience bringing innovative and efficient dairy industry technologies and sustainable products to over 300 dairy farms, with a focus on higher milk production and happier cows. As a respected advisor for dairy farmers and new HydroGreen Certified Dealer, Advanced Dairy Systems placed an order for one HydroGreen machine for Golden Rule Dairy.

Golden Rule Dairy is a small family-owned and operated Jersey cow dairy located in the valley of Elfrida, Arizona. "We take immense pride in feeding our cows the best diet, choosing high-quality inputs that are beneficial to both our cows and the people consuming our dairy products," said Jared Strite, Owner and Operator at Golden Rule Dairy. "We were impressed when we visited HydroGreen's Innovation Center in South Dakota and met with the team, and we're excited to see the heath and performance benefits of adding fresh HydroGreen to the rations for our herd."

Since 1956, Penner Farm Services has helped Canadian producers run more efficient and profitable farms with a focus on high quality and technically advanced equipment. Penner offers end-to-end farming improvements including construction, equipment systems, farm supplies, and farm advisory services. Penner Farm Services will support HydroGreen sales in Manitoba.

"There is tremendous need for daily consistency and herd health for dairies all over, with particular need in West Texas and other drought areas," said Dan Schmidt, President of the Company's HydroGreen division. "Repurposing valuable land and water savings is important with the added labor-saving benefits of automation in a controlled environment. We're helping more farmers like Cnossen Dairy and Golden Rule Dairy meet their daily nutritional needs and we're pleased that new HydroGreen Certified Dealers like Dairy Specialists, Advanced Dairy Systems, and Penner Farm Services are helping deliver and support farmers across Canada and the U.S."

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