American Agri-Women presented its prestigious Veritas Award to the Peterson Farm Brothers during the 2025 National Convention. The Veritas Award is one of the organization’s highest honors and recognizes individuals who publicly promote truth while advocating modern agriculture with integrity and accuracy.
The Peterson Farm Brothers operate a multi-generation agricultural operation that produces major crops and livestock. They gained national attention through widely viewed social media content that combines agricultural education with creativity and humor. Their work includes parody music videos, educational posts, farm tours, and behind-the-scenes views of daily agricultural life.
Their influence extends beyond entertainment. The group uses its platform to correct misinformation, explain farming practices, and highlight the importance of American food production. By sharing real experiences in a clear and relatable way, they help the public better understand the challenges and responsibilities involved in modern agriculture.
In addition to online outreach, the group travels across the country to speak at schools, conferences, and agricultural events. These presentations focus on agricultural literacy, rural values, and community leadership. Their message consistently emphasizes honesty, transparency, and appreciation for those who work to feed the world.