The ultimate aim of the Keep It Coming 2025 initiative is to achieve an average yield of 52 bu/acre to meet global market demand of 26 million tonnes by the year 2025.
The canola industry contributes $29.9 billion to the Canadian economy annually, including 207,000 jobs from growing, processing and exporting canola. With the announcements in 2021 and early 2022 of five new processing plants in Saskatchewan and the doubling of another, canola has opportunity to increase its place among the major growth sectors in the Canadian economy and play a key part in the post-COVID recovery, the strategy document said.
“Canola’s position as one of the world’s most important oilseeds and Canada’s most valuable crop is built upon continued investment in research and innovation,” said Curtis Rempel, CCC vice president of crop production and innovation. “Canola needs constant innovation to increase productivity per acre, maintain high demand for its oil and protein, and continue to improve its environmental footprint.”
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