One of Scott Beck’s earliest memories is seeing his playhouse converted into a refreshment stand during a field day on the family farm.
“I remember walking out to the test plot and thinking, what are they doing with this?” said Beck, president of the nation’s largest family-owned retail-seed company.
Beck’s – the company founded by his great-grandfather – doesn’t use the playhouse now, but its commitment to research and dissemination of knowledge is stronger than ever. So is its family-centered mission.
Sonny Beck, Scott Beck’s father and the company’s chief executive officer, recalls a talk in 1990 with his wife, Glendia Beck. They were at a fork in the road.