“We also ask questions about aspects of animal management and how, in their experience, they consider it relates to animal welfare and production and also other business sustainability goals including how this impacts staff well-being.”
Seddon said data gathered from the interviews will not only be used in this study, but in future research as well.
“It’s enabling us to actually capture the first-hand experiences of the industry in managing and making decisions over animal welfare, including a number of things that are quite challenging to put in practice. This is simply not being captured in scientific literature. It’s really valuable to hear the industry’s side of the story on this because its typically not heard.”
Information from the study will be distributed first to those who are participating in the interviews. They will also be provided with the tool and shown a demonstration. Additionally, the work will be published and presented at pork producer meetings.
“A further component of this work is that once we have started to develop the tool, we will be wanting to go and validate and test it on farms and we expect this to be done later in 2024 in order to have a final tool ready in early 2025.”
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