These sampling events offer a unique opportunity to speak directly with consumers about where their food comes from, how pork is raised in Ontario, and how to cook it so it turns out juicy, tender, and full of flavour.
Free tastings will run every weekend outside Fortinos stores from now until Sunday, August 31. As part of Ontario Pork’s broader summer marketing campaign, the events highlight the versatility of pork and give shoppers a chance to discover new favourites made with local ingredients.
“Fortinos is a leading grocery retailer with some of the busiest stores in the GTA, and they’ve shown strong support for sourcing locally raised food” said Brett Leslie, Digital Lead at Ontario Pork. “These outdoor events are a great way to celebrate local food, grill up Ontario-raised pork, and have face-to-face conversations with shoppers.”
New this year, all pork products sold at Fortinos that are raised by Ontario farmers will carry the Ontario Pork checkmark logo. This label helps shoppers easily identify and choose local options.
The next free pork sampling event will be held Saturday, July 19 at the Fortinos store at 55 Mountain Ash Road in Brampton.
Source : Ontario Pork