Having guaranteed gluten-free oats has been a game changer for many celiac or gluten-sensitive consumers.
Many can now eat a varied-nutrient meal with Canadian-produced products.
Calgary-based Stoked Oats is one of several Canadian oatmeal companies dedicated to producing gluten-free oats. President and chief executive officer Simon Donato said he started the company in 2011 with an eye on the cereal market and how there was a gap in the quality of oats delivered to grocery stores.
“It all started with a need to create a better, healthier oatmeal blend. Then… it was the need to serve gluten sensitive and celiac customers,” Donato said.