Another year, another flavor of COVID-related disruptions, this time the Omicron variant that’s spreading rapidly and disrupting schools and workplaces. But it isn’t 2020 all over again – too many lessons learned, too much resilience has been built up to see a full return to the massive economic and social dislocations of the past.
That’s especially true in dairy, where, despite all the marketplace challenges, demand has only kept growing.
The data don’t lie: Per-capita dairy consumption in the U.S. has been growing and is at the highest levels since 1960. Exports in 2021 are on pace for a record. We already knew that. Now, with last year’s retail sales data available, we can see that 2020’s gains in grocery-store purchases weren’t just a rechanneling of lost school and restaurant business toward at-home consumption. By comparing 2021 with 2019, we can see that dairy’s gains are built to last, according to data from industry researcher IRI.
