In addition to general session programming, four workshops were offered, with two available to those registered on the virtual convention platform. Topics included an in-depth discussion on AFBF’s challenge to California’s Proposition 12, which went before the Supreme Court in 2022; an ag economy outlook on the dynamic issues set to face farmers and ranchers in 2023; and perspectives on engaging farmers in sustainability efforts from leaders on the retail and manufacturing side of the food chain.
During the workshop titled, “So You Say You Care About Farmers? A Food Company Perspective,” AFBF Vice President of Communications Terri Moore was joined by Walmart Senior Director of Strategic Initiatives Mikel Hancock and PesiCo Vice President of Sustainable Agriculture Rob Myers to discuss relationships between food producers and food retailers and how company commitments directly impact farmers.
“We go and speak to ranchers to listen and hear what’s on their mind. I’ve never met a rancher who didn’t want to do the right thing,” Hancock said.
The workshop titled “Bringing Everyone to the Table” included a panel discussion about what it’s like learning about Farm Bureau as an outsider in the agriculture world and offered insights into how Farm Bureau can be the connecting force.
Kamal Bell, a farmer, entrepreneur and founder of Sankofa Farms in North Carolina, said Farm Bureau is powerful because it allows farmers, ranchers and everyone involved in agriculture to be a part of something real.
“There was a realness I felt with Farm Bureau and for me that goes a long, long way,” Bell said.
NORDEF, a startup from Kansas that developed technology to produce diesel exhaust fluid at the point of use, was named the 2023 Ag Innovation Challenge winner while EmGenisys Inc. was named runner-up. NORDEF will receive a total of $50,000 in prize money sponsored in part by Farm Credit, Bayer Crop Science, John Deere, Farm Bureau Bank and Farm Bureau Financial Services.
MycoLogic LLC, an Ag Innovation Challenge semi-finalist, won the People’s Choice Award, which is decided by public vote, and received $5,000 in additional prize money. Learn more about the Ag Innovation Challenge here.
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