American Angus Association Completes a Successful Fiscal Year

Nov 15, 2021

American Angus Association Completes a Successful Fiscal Year

The American Angus Association® concluded a successful fiscal year, packed with member-wide achievements and industry-leading advances. The year marked the seventh-consecutive year of more than 300,000 registrations, with an additional 143,305 recorded transfers. The fiscal year, which concluded September 30, tallied a grand total of 27,560 regular and junior memberships combined.

Returning to normalcy after a year of cancellations and uncertainty, production sales experienced record-breaking averages with a 27.4% increase in female sale averages and a 13.6% increase in bull sale averages.

The Angus family hit new levels and historic records.

“This business has changed in such a huge way in a relatively short period of time,” says Mark McCully, CEO of the Association. “When you think about what we’re delivering to the consumer today, we’re delivering the highest quality product that our industry has ever delivered. In addition, we have more tools, better ways to describe feeder cattle and a progressive membership that has their eye on the future.”

Angus Genetics Inc. (AGI), a subsidiary of the American Angus Association, announced new leadership by appointing Kelli Retallick-Riley as president. AGI celebrated a milestone accomplishment of one million genotypes, only possible with the hard work of Angus breeders who are willing to invest in the technology. The use of these genotypes allows enhanced accuracy and predictability of difficult-to-measure traits. AGI continued work on tools that improve the profitability of the beef cattle industry, including collecting additional data for the hair shed research expected progeny difference (EPD) and introducing new udder scoring guidelines.

One thing that remained constant this year, as it has since its inception in 1883, is the Association’s dedication to its membership. This year Association members surpassed 20 million registrations, a feat that ensures the demand and value of registered Angus cattle industry-wide.

In efforts to keep focus on maternal traits and longevity, the Angus Herd Improvement Records program implemented the Inventory Reporting option. This simplified reporting method gives breeders the option to record difficult-to-reach traits while maintaining accurate herd records. Inventory reporting gives full credit to high-performing females, ensures a complete record of the herd, and provides insight on economically relevant traits. The recorded traits then serve as decision-making tools for both commercial and seedstock producers.

As a cutting-edge source of information, Angus MediaSM created the “Feeder-Calf Marketing Guide,” a resource for commercial cattlemen using registered Angus bulls. The publication aided producers in their marketing decisions by providing tips, in-depth explanations of AngusLink SM and the Genetic Merit Scorecard®, commercial directories, and information on all process-verified programs offered through the Association’s Commercial Programs department. With its goal of providing cost effective and quality marketing services to Angus breeders, Angus Media produced a record 491 salebooks and 424 breeder websites.

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