Agri-Trend founder to bridge farming and technology gap and lead large-scale global commercialization of autonomous Dot Power Platform for agriculture.
EMERALD PARK, SASK. — Dot owner and founder Norbert Beaujot is pleased to announce the addition of agricultural technology expert Robert Saik to the Dot Technology Corp. leadership team. As Chief Executive Officer of Dot Ready Retail (DRR), Saik will work with farmers in Canada and globally to establish a retail and distribution system to support autonomous farming.
“Given Rob’s vast experience in the agriculture industry and his record as an agri business thought leader, he brings a unique set of skills to help grow the Dot Power Platform by connecting agronomics with data and robotics.” said Beaujot. “The way producers buy farm equipment has evolved. His mandate is to work with farmers to better understand their decision making when it comes to purchasing new equipment and how they want to be supported in today’s high technological agricultural market.”
Robert, a veteran entrepreneur and Distinguished Agrologist has founded many agricultural ventures. Most recently he completed the sale of Agri-Trend and Agri-Data to Trimble. He is passionate about farming with an interest in an operation in Uganda and facilitates the PowerFARM peer group for farmers. As consultant, speaker, author, filmmaker and outspoken advocate for agriculture, Robert always has had his eye to the future of farming. He has published over 50 articles on crop agronomics and is a thought leader on the integration of technology in crop production. His book, The Agriculture Manifesto was recognized as a “Best of Amazon Book” and in 2014, he was awarded the Canadian Agri-Marketer of the Year by the Canadian Agri-Marketing Association.
Last fall it was announced that the Dot Power Platform would be available for sale in select regions of Saskatchewan and Alberta throughout 2019. To prepare market demand of Dot and Dot Ready Implements, Saik will lead DRR to help bridge the farming and technology gap for new generations of farmers.
“Autonomous farming through the Dot Power Platform opens up an opportunity to engage a whole new generation in farming. With labour being a major constraint on many farms, the evolution to autonomous operations makes sense and will bring a renewed interest from young people looking to pursue careers in agriculture,” Saik explained. “As we develop a global retail network for Dot, we are looking to bring together technology with people to create a new type of sustainable and profitable arable farming.”
Standardized autonomous ‘power units’ have the ability to complete limitless tasks for farmers while freeing their time for higher level tasks. The Dot Power Platform is a mobile diesel-powered platform designed to handle a large variety of implements commonly used in agriculture, mining and construction. Working for farmers, Dot completes tasks autonomously and enables farmers to spend more of their time focusing on the overall operation of their farms.
Source : DOT