“We’re pumped about the partnership. The pairing is basically a win-win on both ends – especially for farmers,” she said. The partnership “allows both companies to play on their strengths, so C & L Seeds can focus on its strength of local seed production, storage and transportation. And then Winfield United Canada can focus on its strength of size, accessing elite genetics and primarily focusing on the sales and support aspect.”
WinField United Canada and Country Farm Seeds will pool resources to scale up local production of seed in eastern Canada.
“The resulting synergy of this business partnership will provide farmers in eastern Canada with high-performance genetics that are produced in Canada at a competitive price,” said a July 23 press release from WinField United.
Joining forces should allow for “improved efficiencies and locally grown products,” Miller added. The move is part of WinField United Canada’s commitment to growing its name and product offerings for the Canadian market.
For more information, visit winfieldunited.ca/ or countryfarmseeds.com/.
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