Spronk is prioritizing exporting U.S. beef, pork and lamb in the international marketplace.
Spronk acknowledged that the US is experiencing domestic demand challenges for a variety of reasons, but he believes focusing on the international markets will bring profitability back to the domestic swine industry.
“I think it's very important that we actually focus again on our exports,” said Spronk in an audio report. “I think it's one of the things that we've identified in the swine industry is our story on sustainability. That can differentiate. It's because of how we produce our feed. It's about our corn and our soybean, how we utilize that that is our sustainability story that nobody else in the world can replicate."