Norfolk, VA -- Equipment Trader, the industry-leading advertising and marketing services provider for construction and agriculture equipment dealers, and a division of Dominion Enterprises, has released an iPhone application. Equipment dealers in the Equipment Trader Dealer Network and more than 45,000 heavy equipment listings are now searchable from the palm of the hand. The free Equipment Trader application can be downloaded from the business section of the iTunes Store by searching the key phrase “Equipment Trader.”
“Buyers today demand immediate information. Our iPhone application allows anyone to shop for new or used equipment from anywhere at any time—whether it’s at the construction site or in the field,” said Equipment Trader Director of Sales and Marketing Mark Bondi.
The GPS-sensitive Equipment Trader iPhone app allows shoppers to quickly search more than 50,000 EquipmentTraderOnline.com listings in specific zip code or near their current location. Users first choose from 12 broad categories of equipment including Agriculture, Asphalt-Concrete, Earthmoving, and Grounds Care. They then select the type of equipment they seek from a sub-menu of hundreds of categories— from backhoes to skid steers to tractors, it’s all there.
The search tool also allows users to further refine their search by utilizing optional criteria such as manufacturer, new or used condition, and minimum and maximum prices. The user’s recent searches and equipment viewed are automatically saved to the “Recents” area.
Individual listings provide full equipment specs and descriptions as well as picture galleries and videos when available. When shoppers have found the equipment they’re looking for, they can save the individual listing to their Wish List, call or e-mail the seller, map out directions, or send the listing to a friend.
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