TORONTO - Global Food and Ingredients Ltd. (TSXV: PEAS) (OTCQX: PEASF) ("GFI" or the "Company") has successfully completed its roadshow across numerous US trade shows and received strong customer feedback in relation to the unveiling of the new design for its Yofiit brand. Along with unveiling its new look, the Yofiit team met with hundreds of potential customers and buyers ahead of its US launch through its attendance at Plant-Based World Expo in New York (Sept 8), Vegandale in New York (Sept 24) and Expo East in Philadelphia (Sept 29 – Oct 1).
Yofiit was a diamond sponsor of Vegandale, the largest plant-based consumer show in New York, and used the large consumer platform to introduce its new flavours of high protein chickpea milk to an audience of thousands of plant-conscious consumers, of which close to 2,000 tried and loved the chickpea milk. Of those consumers, 90%+ loved the flavour profile and said they would buy the product and 99% of them were impressed with the nutritional profile of the product.
Yofiit also made a splash at Natural Products Expo East with its high protein chickpea milk being recognized by FoodDive as one of the top 5 attention-grabbing products out of 1,100+ exhibitors at the show. Yofiit also used this opportunity to meet with key stakeholders, namely retailers and distributors and secured some commitments as a result of the show.
After its successful unveiling in the US, the Yofiit team will attend the Grocery Innovation Conference (Oct 25 – 26) in Toronto.