Rocky Mountain Equipment Signs On with AI Provider Brilliant Harvest

Brilliant Harvest (Brilliant), a conversational AI platform for equipment dealers, has achieved significant commercial traction. Just 8 months after launch, its customers represent over 200 dealer locations and $4 billion in annual equipment sales. This growth follows Brilliant’s announcement of signing Rocky Mountain Equipment (RME) the 2nd largest CNH Dealer with 45 locations.

CNH dealers are signing up with Brilliant Harvest to power and centralize their customer support operations into a dealer branded solution. Brilliant Harvest’s AI-powered mobile and web platform will automate routine tasks and improve response times, enabling equipment dealers to deliver faster, more efficient service. Allowing the dealers team and customers to self-serve from their devices 24/7.

“Brilliant’s platform enables us to connect our manufacturer partners and even more importantly our team's knowledge into a dealer controlled app to boost our customer care.”

The adoption by major players validates Brilliant Harvest’s platform and its ability to scale and impact operations, the company says. These dealerships have customers who represent more than 60,000 farmers across North America, with plans to roll out to them the second half of 2025. 

"The adoption of our platform by CNH’s largest dealers is a testament to Brilliant Harvest providing a real solution to a problem that all dealerships struggle with," said Remi Schmaltz, CEO and founder of Brilliant Harvest. "We are excited to continue to partner with thought-leading companies to make them more profitable and deliver superior customer experiences."

Brilliant’s growing commercial traction with customers representing over 200 locations positions Brilliant Harvest as the trusted AI partner in the heavy equipment industry. Along with its proven team with decades of successful agriculture startup experience and the support of top-tier agriculture investors, Brilliant Harvest is poised to extend its influence as the clear leader in the market and to further drive innovation in the agriculture and construction sectors.