Documentary from John Deere and Al Roker Entertainment Puts the Spotlight on Land Ownership Challenges Facing Black Farmers

MOLINE, Ill., -- Deere & Company (NYSE: DE) and Al Roker Entertainment today announced a new documentary focused on the legacy of Black farming in America and the devastating impact of heirs' property – property passed to family members by inheritance, usually without a will or proper estate planning. Without a clear title, Black farmers are unable to qualify for government assistance, equipment financing or agricultural programs designed to optimize their land. In 2020, John Deere created the LEAP Coalition in partnership with the National Black Growers Council and the Thurgood Marshall College Fund to provide resources for farmers and landowners to resolve heirs' property issues.

"This film serves as an important platform for Black farmers to delve into their history while also discussing impactful ways to sustain agriculture and places to go for help with legislation and available grants," said Al Roker, executive producer. "The organizations featured in the film are creating change and it's one of the reasons our company was so interested in getting involved with this important work."

Created in partnership with Emmy-nominated director Eternal Polk, the documentary, Gaining Ground: The Fight for Black Land, addresses how landowners are reclaiming their agricultural rights and their paths to generational wealth. The film will debut at the American Black Film Festival in Miami on June 15, 2023, and appear in screenings across the country this summer.

"Documentaries can offer a lens into history and shed light on a forgotten or untold story. It's more than just a form of storytelling, it's a way to offer new viewpoints on an issue, create lasting dialogue, and drive change," said Gaining Ground director Eternal Polk. "With Deere's support, we were honored to help bring this important story to life. This documentary provides resources to those who are dealing with heirs' property and shows others how they can get involved to support this cause."

Black land ownership peaked in 1910 at 16 to 19 million acres, which was about 14 percent of total arable land in the United States. A century later, 90 percent of Black-owned land has been lost, and heirs' property has been the leading cause for that decline. The documentary shines a spotlight on the challenges Black farmers and landowners' must navigate to preserve their land for future generations. The film additionally showcases subject matter experts and practitioners' who are actively working to address these issues.

"For farmers, land provides more than a livelihood, it provides a legacy. For far too long, Black farmers have had to deal with often coercive constraints, barriers and systems that result in involuntary loss of land, economic value and wealth. This documentary provides an opportunity for folks to tell their stories, highlight injustice and hopefully serve as a catalyst for concerted action to address this little known but important and pervasive issue" said Marc Howze, Senior Advisor, Office of the Chairman, Deere and Company. "The message of this documentary is clear: We need to do more to help Black farmers and landowners unlock the tremendous value in the land they already own to help us feed, clothe and shelter a growing population while pursuing opportunities to build wealth and provide a legacy for future generations."