The editors of Farm Equipment magazine announced that the 2025 Dealership Minds Summit will be heading to Iowa City, Iowa., on July 29-30, 2025, for the 11th annual gathering of top farm equipment dealerships from around North America.
The annual Dealership Minds Summit is a dealer-only event that features collaborative, dealer-to-dealer learning over a 2-day, knowledge-packed agenda that is guaranteed to give attendees authoritative strategies from the most progressive minds at farm equipment dealers. Based on previous attendee feedback and the guidance of the Farm Equipment editorial advisory board and the Dealership of the Year Alumni Group, this year’s Dealership Minds Summit will center on a theme of absorption.
“The parts and service business is THE lifeblood of every farm equipment dealership. With new equipment unit sales expected to lag in 2025, the strength of a laser-focused parts and service business will never be more important to your operation.” says Farm Equipment Executive Editor, Kim Schmidt. “That’s why Farm Equipment’s Advisory Boards stressed the paramount need for a focused forum for ag machinery dealers to share and learn key strategies and tactics to optimize their aftermarket operations — and protect every fractional percent of margin that’ll be necessary to ride out the rough seas ahead for new wholegoods sales.”