“Through the incentivized process, we can demonstrate that these genomic tools add a lot of value for the producer and the beef industry,” says John Basarab, ‘76 BSc (Agric), ‘81 PhD, Gentec CEO and principal investigator on the project.
Over the next four years, Gentec will test the DNA of 40,000 cattle and provide producers with clear reports that rank the animals on desirable traits such as fertility, lifetime productivity, feed efficiency and carcass quality. This will allow producers to breed cattle that eat less and produce less methane, reducing greenhouse gas emissions while maximizing profits and sustainability.
“Sustainability means that producers can exist over the long term, producing protein for Canada and the world, and doing it efficiently,” says Basarab. “Food security is a growing and serious issue. People are paying more than they can afford. … If you use genetic selection properly, you’re able to produce more with less.”
Producers will report their results to Gentec, allowing researchers to improve the accuracy of their genomic tools to support the beef industry into the future.
“Because of our collaborations, because of the trust, because of our reputation around the world, we’re able to work with the very best people,” says Plastow. “Industry feels a part of it. They own the research. They own the solution.”
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