New DuPont insecticide seed treatment receives PMRA Registration

Product is available to growers in Ontario and Quebec

Corn growers in Ontario and Quebec have a powerful new tool to maximize their seed investment with effective protection against key insect pests. DuPont Crop Protection announced today that the Pest Management Regulatory Agency (PMRA) in Canada has granted approval for registration of DuPont™ Lumivia™ insecticide seed treatment.

Lumivia™ is a new seed treatment product for corn that delivers excellent broad spectrum pest protection and efficacy. It protects corn against early-season, below-ground insect pests such as wireworms and seed corn maggots, as well as foliage feeders including cutworms and armyworms. Lumivia™ is expected to be commercially available for the 2017 growing season.

According to Kristin Hacault, Seed Treatment Sales & Marketing Leader for DuPont Crop Protection Canada, this new technology will help growers protect the genetic potential of their high-value seed corn.

"In Canada, Lumivia™ is the first insecticide seed treatment technology containing DuPont's active ingredient DuPont™ Rynaxypyr®, a novel, Group 28, anthranilic diamide insecticide," said Hacault. "It protects corn seedlings right from the start, supporting uniform, healthy stand establishment and early vigor for maximum yield potential."

Rynaxypyr®has minimal impact on beneficial insects and pollinators when applied according to the label[1]. This selectivity, along with its robust control and favourable environmental profile, makes DuPont™ Lumivia™ a strong tool for Integrated Pest Management (IPM) programs.