CLAAS Drives Innovation and Growth In 2026

CLAAS Drives Innovation and Growth In 2026
Dec 18, 2025
By Farms.com

New machinery launches investments and digital progress shape future strategy

CLAAS marked the financial year with a strong product launch strategy, highlighted by major innovations introduced at Agritechnica in Germany. The company showcased new technologies that strengthened its leadership in agricultural machinery and harvesting solutions. 

“The year 2025 was shaped by our groundbreaking product push. With strong innovations, we significantly expanded our portfolio that set new benchmarks in technology and customer benefits. In a challenging year for the agricultural machinery industry, we have performed well and further strengthened our position," said CEO Jan-Hendrik Mohr. "We trust in our strategy, our innovative strength and, above all, our dedicated team.” 

One of the key launches was the new JAGUAR 1000 forage harvester series. It offers the widest crop flow in the market and engine power reaching 1,110 horsepower. Soon after its launch, the JAGUAR 1200 set a world record by harvesting over 4,500 tons of wheatlage in 12 hours. This machine also received a Farm Machine Award. 

CLAAS expanded its tractor lineup with the new AXION 9 series, featuring a redesigned cab, improved drivetrain management, and enhanced connectivity. The AXION 9.450 TERRA TRAC earned the Tractor of the Year 2026 award in the HighPower category. Additional launches included the ARION 570 CMATIC and the compact AXOS 3 tractor. 

In harvesting technology, CLAAS strengthened its position with the latest LEXION 8000 series and the TRION 760 combine harvester. The company also advanced alternative drive technology with the TORION 537e electric telehandler. 

Baler technology saw important upgrades with the launch of the CUBIX square baler, which won a gold Agritechnica Innovation Award, and the CEREX 700 round baler. CLAAS also received four silver innovation medals, including recognition for its adaptive power train management system. 

Digital progress remained a priority through CLAAS connect, a digital platform designed to support mixed fleets and improve farm operations. The company invested €319.9 million in research and development during 2025 and continued expanding production and research facilities across Germany, France, and the United States. 

Looking ahead to 2026, CLAAS expects a slight recovery in global machinery markets. While sales are forecast to grow moderately, higher costs related to R&D, digital projects, and trade duties may reduce income before taxes. 

Photo Credit: istock-fotokostic

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