FOR IMMEDIATE RELEASE
October 1st, 2007
Bob Brcka appointed General Manager of PigCHAMP
(Ames, Iowa) - Farms.com is pleased to announce that Bob Brcka has been promoted to General Manager PigCHAMP, a Farms.com business unit. Bob joined PigCHAMP in 2005 as Marketing Manager. Under Bob’s leadership, PigCHAMP has recently launched PigCHAMP CARE 3000 – a Windows-based software program that is setting new standards for pork production record keeping and data analysis.
"A software company, such as PigCHAMP, is based on understanding the processes involved in swine management. Bob’s solid background in business process and strategy, combined with his understanding of technology and his marketing acumen made him the ideal candidate to lead PigCHAMP in this next phase of its evolution,“ says Farms.com President and CEO Graham Dyer. “We believe that PigCHAMP plays an important role in assisting its customers to maximize pork production profitability and that Bob’s leadership will ensure that PigCHAMP retains its leadership position in helping its clients attain their business goals."
PigCHAMP is the leading information technology supplier to the global pork industry and is relied upon by thousands of producers, veterinarians and management consultants. The powerful, but easy-to-use PigCHAMP suite of software, gives customers the clearest vision of their operations. In addition to producing data managing tools, PigCHAMP offers classes and training to enhance producers’ knowledge of the system to make their business more profitable. PigCHAMP’s benchmarking services provide the best way for pork producers to gauge their performance against industry standards.
As the global leader in pork information management systems, PigCHAMP currently has earned 75% of the market share in North America, and 90% of the major pork powerhouses utilize the PigCHAMP system. PigCHAMP is sold in over 50 countries around the world.
Bob Brcka has more than 25 years of agricultural management experience. Prior to joining PigCHAMP, he was a Business Process Manager with Wells Fargo Home Mortgage. Before that, he was a Business Process Consultant within Principal Financial Group. Bob also worked for Pioneer Hi-Bred International for close to 15 years in a variety of progressively senior positions, his last two being Director, Information Management – Europe, and Director Special Projects, Pioneer Quality Crop Systems. He began his career with an advertising agency and then subsequently joined Land O’Lakes Ag Services Division. Bob earned his Masters of Business Administration from the University of Iowa, and his Bachelor of Science Agricultural Journalism from Iowa State University. He has also had advanced training in Process Design and Implementation from Hammer and Company, Agribusiness Senior Management from Harvard Business School, and Industrial Marketing Strategy from the Wharton School of the University of Pennsylvania.
About Farms.com
Farms.com Ltd. is a leading provider of innovative information products and services for the global agriculture and food industries. Farms.com can be accessed through its internationally recognized agriculture information portal, which has business services and resources for up to 30,000 agribusiness professionals and livestock and crop producers who use it each day. Farms.com acquired PigCHAMP in 2001.
In addition to PigCHAMP.com, the Farms.com family includes AgCareers.com -- the leading human resources website for the agriculture and food industry; Farms.com Media -- the leading online advertising and marketing solution provider in agribusiness today; as well as Farms.com Risk Management -- a crop and livestock marketing advisory service to producers across North America. Farms.com operates across North America with offices in Ames, Iowa; Clinton, North Carolina; Fresno, California; and Guelph and London, Ontario, Canada. For more information, visit: www.Farms.com.
Contact:
Joe Dales
Farms.com Ltd.
(877) 438-5729 x5013
joe.dales@farms.com
www.farms.com