The President of AgVision Media warns the status quo is no longer sustainable and can not be relied upon.
"The Forward Factors: Disruptive Ideas that Drive Innovation" was discussed yesterday as part of the 2019 London Swine Conference.
Kevin Stewart, the President of AgVision Media and TheForwardFactors.Com, explains the biggest driver of innovation is change and change is happening now at a faster rate than ever.
Clip-Kevin Stewart-AgVision Media:
We've been talking about change for three decades in agriculture but now it's accelerating so fast so the assumptions that we have are outdated so fast.
The motivators are largely the changes in preferences, the changes in currencies.
We now live in a day and age where consumers and the economy function by quite a few currencies.
Money is one of them.
Time is now considered the most important currency of the millennium because it's the only currency that once you've spent it it's gone.
You can get money back.
Trust is a currency but again you can lose trust, you can get it back.
The currencies are changing so much.
What people want, when they want it, how people are buying, so when you see all that change you recognize that my status quo, my process needs reexamination.
It just doesn't make sense that everything around me can change but I'm not going to so the status quo has no role what so ever.
We live in a day and age now, 21st century, the status quo is not sustainable.
There's just too much change, too much is happening too fast so the status quo becomes actually a little dangerous.
IBM is projecting that by 2020 information in any given sector will be doubling every 12 hours.
Stewart suggests it is not possible to maintain any kind of status quo when our knowledge, what we learned in school, our assumptions are vanishing at the fastest rate in history because of how fast information and the market is changing.
Source : farmscape